The San Francisco Economy
Household and Small Business Financial Outcomes
While the overall economy in San Francisco is strong, there is significant variation in household and small business financial outcomes. To better understand the financial lives of U.S. households and small businesses, the JPMorgan Chase Institute explored questions of economic relevance through the lens of de-identified transaction and account summary data from over 70 million consumers and 2.5 million small businesses. These data allowed us to provide localized insights on the San Francisco economy, including trends in out-of-pocket healthcare spending, Online Platform Economy participation and revenues, local commerce, and small business financial outcomes.