Certain principles are fundamental to our success. They focus on how we strengthen, safeguard and grow our company over time. Adhering to each of these principles is how we will become the best and most respected bank in the world. We cannot promise specific outcomes or risk-free results. From time to time, we may fall short in our efforts and if that happens, we will renew our commitment to these principles and re-double our efforts. What we can and will promise is to be truthful and give honest assessments of our businesses and prospects; act with integrity and honor; and do the right thing—not necessarily the easy or expedient thing. We will work with fierce resolve to make this a company of which our customers, employees, shareholders and communities can be proud.
“The strength of our company has allowed us to always be there for our clients and communities - in good times and in bad times - and this strength enables us to continually invest in building our businesses for the future.”
Exceptional Client Service
Throughout our 200-year history, JPMorgan Chase has always been there for our constituents around the world. In the toughest of times when strong banks are needed the most, we never waver in our support, and we never lose sight of our main mission: serving our clients.
As important as strategy is, we have to execute to win. Execution involves every employee and every contact we have with customers. The devil is in the details. We must act quickly on problems; drive results, not just activities; and ensure detailed follow-up so that we meet our commitments.
A Commitment to Integrity, Fairness and Responsibility
Maintaining the highest standards of integrity involves faithfully meeting our commitments to all our constituents — customers, employees, the Board, shareholders, regulators – and to ourselves.
A Great Team
and Winning Culture
Teams succeed because they are disciplined, they work well together, they execute consistently and they have a passion to win.